You have to bring your A game. We are competing for the attention of the most over advertised media savvy always on generation ever.
If they aren't interested in what you are saying its because you are not interesting. That hurts.
If you say "this generation just doesn't care" then there is nothing you can do. You might as well stop trying to communicate to them.
I prefer to accept that if they didn't hear and respond to what I was trying to communicate I didn't work hard enough to communicate in a compelling way.
I believe every time we speak it should be an expression of art. Painfully work on your art. Hone your craft. They are used to watching 30 sec adds that took tons of cash and man hours to create. They will not listen to us drone on uninspired for 45 min or even 15 min. It's not about a big show or entertainment. It's about caring enough to know where they are hurting and go hurt with them there and share how the life changing message of Jesus changes everything. Share that with passion, personal venerability, and art.
Checkout how Propaganda shares this message in the video below. You might not like the style, you might not like his conclusions, but you are engaged to listen because of the compelling nature of his art.
There is nothing God honoring about throwing a message together 45 min before youth group. If what you're saying matters make it count. Make it art.